Top 10 Ways to Market Your App

Even though you developed the world’s greatest mobile app, until you effectively introduce it to users, it will never succeed. Obviously, mobile app requires marketing and advertising, it can be burden in terms of cost, especially if your mobile app is targeting new market. So how you can have marketing and promotional support your mobile app needs. We have developed many successful mobile apps, we have good experience in helping our clients by promoting their mobile apps, which has made us an emerging mobile app development company in Atlanta. Here are some of the important tips we are sharing with you to help you promote your app:

top-10-ways-to-market-your-app

Know targeted audience for your app:

You need to find whether your application is attractive for teenagers or adults? Or it is for wine drinkers or farmers or travellers? You need to identify the audience, sharpen your marketing message accordingly, and analyse their ever changing ever.

Build a SEO-Optimized Website:

Before you launch your mobile app, you should build a website for marketing and promotion of the app. This you can get from the WordPress website builder platform. Your content should include photos and a description of your mobile app, latest updates and other information about the app. Basically WordPress is a blogging platform. You can use your blog to post latest news, images and information about your products or services and also you can link it your other related blogs where your targeted users frequently visit. And also you can create the search engine value for your website.

Facebook Promotion:

facebook

Facebook business page is free to create, which you can be linked to your website. You can share latest updates, announcements and events you can publish on your website. People can find your Facebook page on your website and like and share your posts. Your Facebook page design should be attractive then only you can get followers and achieve more likes on Facebook. When your audience’s number is increasing, you can promote aggressively.

Twitter Marketing:

twitter

Twitter is also one of the best ways to promote your app. You can also create pages for your product or service here. You can use Twitter to find and connect with a particular audience by using hashtags, which are words or phrases presented with hash or pound sign (#). The hash tag can be used to help users to find the message or particular information and you can also use it to identify the users who are more important to your app or business.

LinkedIn:

linkedin

LinkedIn is an extremely better way to connect with professionals, enterprises and companies. You can have the attention of targeted professionals, companies or organization using LinkedIn. In LinkedIn, there are several groups and forums that you can join to promote your app among targeted professionals of several industries.

Read More: Top 10 Mobile App Development Companies in Los Angeles

Press Release:

You can write a press release for your app and send it to the press release websites or targeted news media sites. Some of the websites are available for free and some sites cost. You should use both to get top benefits. You can send your press releases to targeted newspapers, websites and trade magazines, they are always looking for relevant content for the readers. It is important to make sure that the content is well written and contains real- news, not just hype about your app or company. This will help your website get better position in Google Search Engine.

YouTube and Video Marketing:

youtubeYouTube videos are one of the best ways to promote your product on search engine, but you should create interesting and exciting videos related to your product. Your app’s video and description should be catchy and attention-grabbing. Many people prefer to see videos more than reading the blogs/articles to get information they required. Create YouTube videos for your app, it is easy to understand about your app for users.

Effective Communication using Solid Content Materials:

You should focus to make sure your mobile application is attractive in design, images and content through which you can attract more people to your app. When you create an app video, you need to regularly post it on the website and also on social media sites like Pinterest or Instagram. If yours creative effort is effective, you can increase users to your app.

Submit your app to App listing Directory:

You can submit your app details to many app directories. Based on the category, platform support, services and reviews, you can list your app on the directory. Every directory has its own entity to show your app on the app store. You should have a look on the terms and conditions and based on that you can choose which is better for your app.

Ask your users to submit reviews:

App with quality products (or services) helps to get better app reviews, which you can use to increase users to download your app from the app store. Most of the people see app reviews before downloading any app from the app store. Ask your users to provide reviews about your mobile application.

Want to develop a Mobile Application with marketing Support?

We at FuGenX technologies LLC are a Deloitte award winning mobile app development company in Charlotte NC. We developed and delivered mobile apps like Xentelife, Praxair, Big Basket, Zombfense and Circle Chat on various platforms like iOS, Android, Blackberry and Windows.

Please reach us at www.fugenx.com to get free quote first and great service next.

E-Commerce Companies should focus more on app platforms than desktop why?

Now a days, e-commerce industry is becoming more popular. Now every business’s prime interest is developing mobile app development for customer engagement and revenue growth. There are thousands of businesses developing mobile apps throughout the world, but the question is, why especially e-commerce companies are focusing on mobile apps than desktop platforms.

E-Commerce Companies should focus more on app platforms than desktop why

An app user means an important customer to the company

Today most of the people are connected to the businesses through the apps. Square app icon that is on your phone menu creates impression on them about your business. On the web, there is no comparison to this feature.

An app creates a platform for getting in touch with the customers:

Through this app, the company can always send push notification or alerts about new products. But on the website, it is not feasible.

Mobile is everywhere wherever customers are

Today around 4.8 billion people are using mobile phones throughout the world in 2016. There are 85% of people are using mobile phones and 75% of people are using internet throughout India.    

Read More: How much does Facebook app cost?

Apps offer better chances of conversions and sales

Google and other ad networks are promoting apps deep-links that is redirected to specific product pages or offer pages within Apps. In Flipkart you can check out the same page, and the possibilities are to buy it. This is called deep linking. Now a days, search engines are indexing such deep links to increase traffic to the app. Don’t you think it provides more conversion rate?

Businesses can track user behaviour through app:

You can track your customers’ internet activities, priorities, and know users locations through the app. From this, you can send more personalized offerings to the users. On the other hand, the user data whatever the company can get through website is not more as possible as through app. Think of those desktop users who use their office laptops for 12 hours. Providing office laptop for personal use can send wrong messages to the management.

People are always connected to mobile

According to a study released by Google in September 2015, there is only 1 minute 10 seconds, or 177 minutes gap between each mobile session of the user. Travelling, watching movies at home or working in the office, people regularly check their mobile.

No need of often login

Registration is the only comparatively more time taking process in mobile app. Once you have signed up, you no need to login every time. Isn’t the advantage an app can provide?

This article shows only one side of the app advantages, there are many ways from that businesses can benefit from mobile app.

Are you looking for best mobile app development company in Los Angeles to develop app?

FuGenX Technologies is the leading mobile app development company in North Carolina, Florida and Los Angeles. FuGenX develops mobile apps for different industries like Hospitality, E-Commerce and Education. We are developing mobile apps on various platforms like iOS, Android, Blackberry and Windows.

Reach us at www.fugenx.com for world-class mobile app development services.